
Built to Last |
Book Category:
Business & Economics > General
|
Author:
Collins & Porras
|
ISBN 13:
9781844135844
|
Price:
GBP 22.5
|
Publication Year:
2005
|
Publisher Info
Random House (UK) Group, The. InquiryBook Description
'This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important, enduring, and substantial. This is a book about visionary companies. Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, BUILT TO LAST provides a master blueprint for building organizations that will prosper long into the twenty-first century and beyond.