
The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly, 4th Edition |
Book Category:
Business & Economics > Marketing > General
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Author:
Scott
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Binding:
Paperback
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ISBN 13:
9781118488768
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Price:
16.99
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Publication Year:
2013
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Publisher Info
John Wiley & Sons. InquiryBook Description
The biggest update since the original covers the latest social media and marketing trends, tools, and case studies to solidify the benchmark status of The New Rules of Marketing & PR.