CONVERGE: TRANSFORMING BUSINESS AT THE INTERSECTION OF MARKETING AND TECHNOLOGY from John Wiley & Sons, Inc. at the Book Checkout

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CONVERGE: TRANSFORMING BUSINESS AT THE INTERSECTION OF MARKETING AND TECHNOLOGY
CONVERGE: TRANSFORMING BUSINESS AT THE INTERSECTION OF MARKETING AND TECHNOLOGY
Book Category:
Business & Economics > Marketing > General
Author:
Lord
Binding:
Hardcover
ISBN 13:
9781118575529
Price:
USD 35.95
Publication Year:
2013

Publisher Info

Charles Regan,

John Wiley & Sons, Inc.,
111 River Street, 4-02,
Hoboken ,
New Jersey - 07030-5774,
USA
Web: www.wiley.com

Key Contact Information

Matt Santaspirt
Sales & Market Development Manager--GCC

Amer Cheaito
Sales Representative-GCC

Julie Attrill
Global Rights Executive

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Book Description

Converge shares their first-hand experience working closely with global brands--including AXE, Intel, Samsung, and Kellogg--to solve business problems at the collision point between media, technology, and marketing.

 
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