
Gamechangers: Creating Innovative Strategies for Business and Brands; New Approaches to Strategy, Innovation and Marketing |
Book Category:
Business & Economics > International > Marketing
|
Author:
Peter Fisk
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ISBN 13:
9781118956977
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Price:
$ 40
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Publication Year:
12
|
Publisher Info
John Wiley & Sons. InquiryBook Description
Gamechangers are brands that have turned the world of business upside down. Learn how to play the game, change the game and win the game with this colourful, practical handbook of business genius.