
Greener Marketing |
Book Category:
Business & Economics > International > Marketing
|
Author:
John Grant
|
ISBN 13:
9781119689119
|
Price:
USD 14.99
|
Publication Year:
2020
|
Publisher Info
John Wiley & Sons. InquiryBook Description
This major update of the bestselling The Green Marketing Manifesto will include additional material on the current new wave of interest in sustainability. The text will be interspersed with the authors own discussions, strategies & tips, along side case studies and new business models.