MAKING WAVES from John Wiley & Sons, Inc. at the Book Checkout

MAKING WAVES
MAKING WAVES
Subtitle:
How to Ride the Chaos with Direct Response Marketing
Book Category:
Business & Economics > International > Marketing
Author:
Davies
Binding:
Paperback
ISBN 13:
9780857082121
Price:
USD 29.95
Publication Year:
2011

Publisher Info

John Wiley & Sons, Inc..

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Book Description

The world of marketing is a turbulent place, moving at an incredible pace as trends change, zeitgeists rise and fall and the next big thing becomes tomorrow's news. For most, marketing has become a game of catch-up and bandwagon jumping.?Making Waves?tak

 
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