MOTIVES FOR METAPHOR IN SCIENTIFIC AND TECHNICAL COMMUNICATION |
Book Category:
Science > General
|
Author:
Giles, Timothy D.
|
Binding:
Hardcover
|
ISBN 13:
9780895033376
|
Publication Year:
2008
|
Publisher Info
Astrid Lovelace,
Baywood Publishing Company,26 Austin Avenue,
Amityville ,
New York - 11701,USA
Web: www.baywood.com Inquiry
Book Description
Using as an example the controversy over cloning, the author establishes how scientists should use metaphor as a rhetorical tool to explain science to the public.
Book Review and Awards
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