SEXY LITTLE NUMBERS from Penguin Random House at the Book Checkout

SEXY LITTLE NUMBERS
SEXY LITTLE NUMBERS
Subtitle:
How to Grow Your Business Using the Data You Already Have
Book Category:
Business & Economics > Marketing > General
Author:
MAEX, DIMITRI
Editor::
Talia Krohn
Binding:
Hardcover
ISBN 10:
0307888347
ISBN 13:
9780307888341
Price:
USD 27.50
Publication Year:
2012

Publisher Info

Penguin Random House.

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Book Description

For anyone concerned with business growth--CEOs, marketers, product managers, salesmen, entrepreneurs, and creatives--this remarkable breakthrough in data analytics shows how to use the data already on hand to identify the most profitable customers, reach