
Sport Marketing - 4th Edition |
Book Category:
Sports & Recreation > General
|
ISBN 13:
9781450424981
|
Price:
USD $99.00
|
Publication Year:
2014
|
Publisher Info
Human Kinetics. InquiryBook Description
This text maintains its position as the best-selling and original text in the field, continuing to direct students to a better understanding of the theoretical backbone that makes sport marketing such a unique and vibrant subject to study.