
Store Wars: The Worldwide Battle for Mindspace and Shelfspace, Online and In-store, 2nd Edition |
Book Category:
Business & Economics > General
|
ISBN 13:
9781118374061
|
Price:
USD 50
|
Publisher Info
John Wiley & Sons. InquiryBook Description
A comprehensive and complex analysis of the consumer and retail market and the "interaction" between FMCG retailers and manufacturers