
YES! |
Subtitle:
50 Secrets From the Science of Persuasion
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Book Category:
Business & Economics > General
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Author:
Professor Noah J. Goldstein, Steve Martin and Professor Robert B. Cialdini
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Binding:
Paperback
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ISBN 13:
9781846680168
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Price:
GBP 8.99
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Publication Year:
2007
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Publisher Info
Profile Books. InquiryBook Description
Most of us are only too aware that, whatever roles we have in today's fast-moving world, much of our success lies in getting others to say 'Yes' to our requests. What many people might not be aware of, though, is the vast amount of research that has been conducted on the influence process.